Snapchat’s On Demand Geofilters are a great way to get your brand or event in front of a lot of Snapchatters. However, it is important to understand how the pricing works. In this video I discuss how I found that the location is another factor that determines your pricing. It isn’t something Snapchat addresses directly… Read More
Category: Social Media
Came across this infographic that was released by Fast Company a while back. Wanted to get it out there to our audience as well. Lots of good advice here and worth downloading and keeping handy for anyone managing your social media.
So how’s that social media “campaign” working out for you? Are you the talk of Facebook yet? Is Twitter exploding with people sharing how awesome you are? No? Ever wonder why? It’s usually pretty simple. You see, over and over I see businesses jump on a social network like Facebook and expect to suddenly have… Read More
#WhatTheHeckIsAHashTag? Unless you are pretty active in social media, you may not even know what a Hashtag is. With Facebook recently adding Hashtags, I thought it was a good idea to write a post about what they are and how to use them for business. Hashtags were first made mainstream with Twitter. They are basically… Read More
In a recent example of how a bad experience can go viral on Social Media, Papa Johns finds itself with a PR issue. An employee at a Papa Johns restaurant in NY, used the name “Lady Chinky Eyes” when entering the name of an Asian customer on a receipt. The woman later posted the receipt… Read More