Red Wall Marketing
Are Your Marketing Efforts Ineffective?
There can be a lot of confusion about what “marketing” actually is. Some think it is advertising. Some think it is branding. Marketing encompasses just about everything you are doing in your business. From your advertising, to your website, your sales materials, employees, follow up, etc. It’s a whole lot more than just doing some advertising once in a while.
Marketing should never be a cost. Marketing is what makes you money and therefore should never cost anything. If you are paying for advertising, websites, social media, etc. and not making more money than you are spending, something is wrong.
“Marketing and innovation produce results; all the rest are costs. Marketing is the distinguishing, unique function of the business.” – Peter Drucker
The hardest part of marketing for a business owner is that they are not marketers. You most likely did not get into the business you are in because you were amazing at marketing. Sure, you may make the best cake anyone has ever had but can you market that cake?
This is where we come in and help our clients not only make the best cake, but sell the most cakes.
There’s Only 3 Ways to Grow Your Business
1. More Customers
2. Higher Profits Per Transaction
3. More Transactions Per Customer
You’ll find that all of our services will help you accomplish all 3. Businesses needing more help and a better marketing plan can also take advantage of business consulting with our founder JR Griggs.
Can Your Customers Find You Online?
So you have a website but can anyone actually find it? This is a problem for businesses of all sizes and industries. A website that cannot be found is like a building in a desert. Your customers are out there looking for your services or product and if they are not finding you, they are finding your competition.
Find out more about how our Search Engine Optimization services bring you more web traffic!
Does Your Website Bring in Sales?
Once a customer finds your website what are they doing next? A website should not be a digital brochure. It should be a digital salesman. Its job is to bring in sales. If a customer visits your site and leaves without calling, emailing, visiting or buying, what good is it? Your site should be designed with proper marketing strategies and copywriting to convert those visitors into sales.
See how our Web Design services will help you bring in more sales!
Is Your Advertising Returning a Profit?
Advertising is not branding. Putting a bunch of ads out there and believing that you have to be “everywhere” and that customers have to see your ad 7 times before buying, will put you out of business. Every advertisement should return a profit. With proper copywriting, design and tracking this can be done.
Discover what our Advertising services can do to bring in more business!
Is Your Reputation Being Monitored?
Your customers can now share information about you at a much faster and broader pace. Who is monitoring what is being said about you? Are you encouraging positive reviews and answering the negative ones? Without proper management your reputation can be tarnished easier than you think.
Find out how our Reputation Management services will build your company’s reputation!
Are You Using Social Media to Reach Your Audience?
Your customers are using Social Media many times more than they are watching TV. Are you taking advantage of this powerful tool to reach your audience?
Learn how our Social Media services help you connect with your market!